Hi, we're truDemand. Nice to meet you.

We like to think we've put together something pretty special here at truDemand -
a group of experts, geeks, sales people, marketers, educators,
and developers with a shared commitment to seeing our clients succeed.

Our Story

truDemand is a consultancy providing marketing, sales and technology services to small and medium businesses. We help our clients to maximize the benefits of technology to improve engagement with prospects throughout the demand generation cycle.

Not only are we experts at what we do, we are also very good at building close, long-term working partnerships with our clients in order to fully understand their challenges. We then combine this relationship building with our in-depth expertise and experience in CRM and associated technologies to enable them to meet those challenges. Our goal is to deliver a truly 'end-to-end' solution to our clients.

We believe in high quality service and complete dedication to our clients' needs - which means we are prepared to go beyond the terms of a Statement of Work in order to ensure complete client satisfaction. Our strengths lie in being able to take a business approach to a client's requirements, while also being able to talk "technology". Virtually every project we undertake involves some form of technology integration, so we deploy our in-depth technical skills to ensure project success.

We strive to add value from day one, our consultants use project management methodologies and industry best practice to deliver tailored solutions to meet your specific needs. As a firm commitment to guiding, supporting and evolving initiatives, we coordinate every aspect - from people to process to technology.

Our overall goal is to ensure your organization maximizes the benefits of marketing & sales technology to drive customer engagement.

We are proud to be women owned and family operated. truDemand was founded by Nicole Alos along with her husband Michael Alos. Both growing up in family businesses, they decided to take their expertise gained from years of working for and consulting to Fortune 500 companies and higher education institutions and form truDemand, LLC.

Our Leadership


Nicole Michelle Alos
Founder & CEO
Nicole leads the daily operations at truDemand,
including global sales and customer success.


Michael John Alos
Co-Founder & VP of Sales Enablement
Michael drives truDemand’s strategic vision and
manages project delivery.

We Do Good Deeds

truDemand is committed to giving back to the community. Being consistent with our desire and drive to help, Nicole and Michael have started the "Love For Our Community" program.

LFOC allows non-profits under 10 employees to apply for pro bono mentorship directly from truDemand (and our team of consultants) for 6 to 12 months.

We pledge our time and resources to continuously making this world a home for all. Are you a non-profit and would like to be considered the "Love For Our Community" program? Contact us today.

Join us and help us to make an impact

At truDemand we believe the key to a rewarding career is the right mix of challenging work and surrounding yourself with great people. We don’t post open jobs, we hire great people who are eager to do amazing things.

We are constantly scouting the planet for those of you who can Code the Cloud (Salesforce.com), create great nurturing campaigns, understand the conversion is a journey, and can create targeted content.

If you think you have a lot to offer us, we’d like to hear from you. Get in touch and explain why we’d be crazy not to hire you. To Join Our Team, drop us a line via our Contact page.